Friday, October 9, 2009

RMG Produces Real Estate Spot

Client challenge: A regional non-profit builder of affordable homes needed to raise the visibility of their latest New York ENERGY STAR(r) townhome project. The bottomline: they needed to sell newly constructed units.



RMG solution: Rosenbaum Media produced a :30 cable TV spot campaign with an aggressive production deadline of less than one week. RMG reviewed the contract proposal and suggested an alternative that nearly DOUBLED the number of spot airings for the client without any additional expenses.

Previously, for another real estate client, RMG produced a cable TV spot airing in New York City for a client who then saw 10,000 web hits from the one-month $6,000 ad buy. Cost per spot (not including production was $20.

Thursday, October 8, 2009

Read our PR/Marketing/Video Blog

It wasn't that long ago when "video evangelists" were telling clients that their TV was moving to their computer. Now with YouTube seeing one BILLION views a month that prophecy has proven to be the real deal. Today smart phones receive content that is chosen by consumers. How can this shift in content creation and distribution channels pay off for you? Check out our blog:

Check out the Rosenbaum Media blog at http://rosenbaummedia.blogspot.com/

Rosenbaum Media Produces Video for Renewable Energy Company

Client challenge: A renewable energy company needed to bring its revolutionary product to life.

http://rosenbaummedia.magnify.net/video/Animation-Proof-to-Client-Augus

RMG solution: Rosenbaum Media interviewed technology specialists, reviewed marketing material and produced an animation that showcases the efficiency and cost-saving properties of the new product.

RMG Helps Hospital Win Contract Negotiations

Rosenbaum Media Group worked as crisis communication strategists to develop a video that helped a metro New York hospital end a bitter contract negotiation with one of the largest health care benefits companies in the country. We posted footage of a news conference, crafted a specialized video in 24 hours and placed earned media stories. (Due to client confidentiality, we are unable to provide further details.)

Rosenbaum Media Interviews Global Economist

Roger Rosenbaum, president of Rosenbaum Media Group LLC, interviewed Jay Bryson Global Economist for Wells Fargo Securities. The interview was distributed to MidHudsonNews.com. http://www.midhudsonnews.com/News/2009/October09/08/GSDCC_WFS_vid-08Oct09.html

Wednesday, October 7, 2009

Rosenbaum Media Interviews "Queen of Organization"

Rosenbaum Media covered an event featuring a New York Times Best-Selling author and guest on CNN, Oprah and Rachel Ray. http://rosenbaummedia.magnify.net/video/Greater-Southern-Dutchess-Cha-2

Tuesday, October 6, 2009

Roger Rosenbaum provides stories to CNN

The Internet provides more immediacy and distribution channels for good content. Roger has been able to upload stories to ireport.com for use by CNN.

http://www.ireport.com/docs/DOC-334353
http://www.ireport.com/docs/DOC-305514

Roger Rosenbaum spent 10 years of his career as an award-winning reporter and videographer. He has been honored by the Associated Press, New York State Broadcasters Association and received an Emmy nomination.

Roger Rosenbaum Books Son on Ellen Show...

We jokingly say Alan is our youngest client. Roger got him booked on the Ellen DeGeneris Show when the tiny tike was just twelve weeks old.

http://rosenbaummedia.com/play-flv.php?file=RMGVideo/Ellen.flv

When we met actress Betty White in the makeup room she looked at young Alan and said:"It should be illegal to be that cute."

Rosenbaum Media Group Production Partner Demo

Rosenbaum Media determines a client's needs and then calls in members of our dedicated team to help bring the project to a successful conclusion. Some of our post production editors and motion graphics are Emmy award-winning professionals.

http://rosenbaummedia.magnify.net/video/RMG-Demo-3-07-mov


http://rosenbaummedia.magnify.net/video/Demo

Rosenbaum Media has access to full HD video technology crews as well as aerial HD videography.

Additional TV Spots

Client challenge: Clients often need high quality cable TV and web video to promote upcoming events.

http://rosenbaummedia.magnify.net/video/Wineracks-Cable-TV-Spot

http://rosenbaummedia.magnify.net/video/Final-Sheep-wool-spot-to-Magnif


RMG Solution: Rosenbaum Media Group quickly pulls in team members who can help bring a project to life with sharp video, eye-catching motion graphics, professional voice over and integrated music. We create a concept and get it approved by the client for an expedited production schedule.